Search Engine Optimization

Attaining the highest search engine rankings for your website is the Web’s equivalent of having the ultimate storefront location for your business.  The process of attaining those high rankings is called search engine optimization (SEO).

Even if your website looks good to a human, search engines rule the Internet.  80% of your potential Pilates clients start their shopping experience by looking online, and more specifically, Google, whose search share has recently reached 70% in the US.


People focus on the top organic results that fall into the Google Golden triangle located at the upper left hand corner of the Search Page.

Below is a discription of the phenomenoa called the Google Search Golden Triangle

This Google results page shows an eye-tracking heat map that shows where on the page people look and click on the page of search results.

What you see here is the phenomenon called the Google Search Golden Triangle – people focus on the top organic results that fall into a triangle at the top left corner of the screen.

You want to get as close to this Golden Triangle as possible – top organic results translates into more web traffic and more customers looking to purchase your services and products .

Generate stable, long term,
highly targeted visitors to your web pages.

  1. At No Additional Cost - organic results are listed based on the search engine’s measure of your relevance and quality, not your advertising dollars, so you don’t Pay-Per-Click “(PPC)”.
  2. According to this fascinating research, having a top organic position in the search engines  pulls in 250% more traffic than the top PPC position.
  3. 75% only look at the top 4 Organic Search Engine Results.
  4. 62% of searchers will click on a first page (top 10) organic result according to iPropsect® Search Engine User Behavior study.
  5. An average of 75% of people using a search engine are looking to buy products and services.
  6. For every 1 click on a PPC result, the organic results generate 8.5 clicks.
  7. 72.3% of search engine users feel Google’s organic listings are more relevant than their PPC results
  8. 75% of search engine users report they never click on PPC results.
  9. 70% of search engine users report that they visit organic sites on a daily basis
  10. Organic search sites have 3 times more conversions than PPC advertised sites.
  11. Research shows those who click on organic search results, more often, have a higher level of education
  12. With our Stats Program you can measure the Organic Search Results!

The Future Of Marketing Is Online

SEO surpasses many of the traditional ways of advertising because it is highly relevant, cost-effective, and strategically focused to improve search engine rankings.

In today’s competitive markets, Pilates Studio Owners,  Pilates Teachers and Pilates Teacher Trainers are well advised to look to search engines and SEO (Search Engine Optimization) as one of the most advanced techniques for better search engine rankings and generating increased business activity.

We ensure that search engines will provide your website a favorable search engine rank, which will permit you to reach potential customers around the clock 24-7-365 days a year.

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