ROI Calculators

Use our free ROI (Return On Investment) Marketing Calculators to help you determine the current and future Lifetime Value and Profit of a new customer.

Please be conservative with your numbers when estimating the effect All-American Pilates Online Marketing program well have on your bottom line.

Completing the four step calculator information below is self-explanatory.

	U Private Client Lifetime Value Calculator Use this calculator to determine how much each new private Pilates client could generate over their lifetime of using your services. Please click each Orange highlighted cells to auto calculate Average dollar sale per client: enter the amount you charge for a package of 10 1hr. private equipment sessions. ($450 to $650 adv.) $ Average number of times a client purchases: enter the number of times a client purchases a package of 10 1hr. privates in a year. # Average number of years you retain a client for: enter the number of years a client stays with you. (2 to3 adv.) # * Gross Lifetime value of a client: this is the gross revenue generated per client before you subtract your operating expenses. $ Click to Calculate Profit Margin: enter the percent of revenue leftover after expenses (ie. payroll, rent, utilities .etc) are deducted. % * Profit Margin per client: this is the gross revenue generated per client after you subtract your operating expenses. $ Click to Calculate Referrals: How many referrals will an average client bring to you during the course of a year that you can convert into a client # * Net lifetime value of a new Client: this is the profit you will realize, from each new client, after you subtract your operating expenses. $ Click to Calculate ___________________________________ *To re-calculate you must re-click all the Orange highlighted cells

	Online Marketing Break Even Calculator In most cases you will break even and turn a profit with only one new client. Use this calculator to determine how many new clients you need to generate from your All-American Pilates Online Marketing campaign to turn a profit.
	Please click each Orange highlighted cells to auto calculate Online marketing campaign expense: .. Pro Site $1200  Studio $1800 $ * Net lifetime value of a new Client: (Profit from a client after subtracting operating expenses) ie. payroll, rent, utilities $ Click to Calculate * Break Even: Number of new clients you need to cover the expense of your Online Marketing campaign. # Click to Calculate ___________________________________ *To re-calculate you must re-click all the Orange highlighted cells

	Online Marketing Profit Calculator Properly executed campaigns generate 4 or more new clients per year. Use this calculation to determine the amount of additional income you could be generating from an All-American Pilates Online Marketing campaign
	Please click each Orange highlighted cells to auto calculate Yearly number of new Online Marketing clients: Your campaign should generate 4 or more new clients per year. # * Net lifetime value of a new Client: (Profit from a client after subtracting operating expenses) ie. payroll, rent, utilities etc. $ Click to Calculate * Yearly net profit from Online Marketing Campaign $ Click to Calculate ___________________________________ *To re-calculate you must re-click all the Orange highlighted cells

	Online Marketing (ROI) % Calculator Use this calculation to determine what the percent of your ROI (Return On Investment) will be.
	Please click each Orange highlighted cells to auto calculate * Yearly profit potential from Online Marketing Campaign $ * Online marketing campaign expense $ * Net yearly potential ROI from Online Marketing Campaign $ * Yearly potential Online Marketing ROI as a percentage % ___________________________________ *To re-calculate you must re-click all the Orange highlighted cells

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